ISBN: 978-0-9816617-7-3
About $360 pages. Cover price $17.95.
Due in summer, 2010
How to Get the Most Out of a Self-Publishing Company
Publish a better book. Spend less. Make more.
In two of his previous books about publishing, Become a Real Self-Publisher and Stupid, Sloppy, Sleazy, Michael N. Marcus made a distinction between books published by “real” or “independent” self-publishers and those published by author services companies — which often call themselves self-publishing companies, and are less charitably known as vanity publishers.
Those two books urge writers to avoid those companies, but acknowledge that “real” self-publishing is not right for every author and that there may be legitimate reasons to use those companies.
Marcus says he will not cease his support for “real” self-publishing, but this new book is not fighting that battle again. This book is a “big tent,” and the advice it provides should be useful to all authors, regardless of their path to publication.
The theory behind this new book is that it’s possible to get a high-class book even from a low-class publisher, at a reasonable price, if you carefully supervise them and do some of the work yourself.
Don’t buy services and trinkets that you don’t need. Pay the right prices for what you do need. Let the publisher do the nitty-gritty tech stuff that you don’t want to get involved in, and concentrate on the creative process to make a good-reading, good-looking book which you can be proud of and make money from.
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